6 Lead Gathering Forms For Your Website

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Web presence is vitally important for a business. Most companies have their own websites and work on attracting visitors to their pages.

Budgets are spent on SEO and Adwords, marketing managers constantly monitor website traffic. But that’s not all. You need to turn website visitors into clients. How to get website visitors information in order to turn them into leads and then into clients?

Here are 6 Lead Gathering Form samples that will inspire you on creating your website form to gather lead information.

After creating a form at the webpage use Voiptime Cloud web-to-lead feature in order to integrate the form with our system and to upload all visitors’ data directly into the Voiptime Cloud online lead management system.

1. You can offer a prospect to sign for the latest updates, events info or other relevant data.


2. Start issuing a newsletter and offer your website visitors to sign in for it.


3. You website visitors will like a discount, for example for a first purchase, in exchange for contact information.

Client gets a discount after registering on your site, subscribing to your newsletters etc.


4. Offer interesting relevant content for free.

For instance, white papers, factsheets, reports, indexes, case studies, or books. Suggest filling in the form and give some free useful material as a present. All needed data will be uploaded into Voiptime Cloud right after the lead fills in his Name, Email, The role in company or other relevant information:


5. Offer a free consultation or product trial in exchange for contacts:


6. Gather relevant information that will help you nurture your leads better.

For example, Date of Birth that will help you to suggest the lead appropriate services (e.g. give the aged customer the discount for the heart tests) or send them Birthday congratulations.


7. Organize an event (meeting, webinar) and ask visitors to fill in information in order to sign in for the event.


Tanya Gonchar

Expert in call center process automation, Head of Marketing at Voiptime Cloud. Interested in customer service, B2B sales, marketing, business analysis.

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